24/7 Sales Architecture
Intelligent Customer Acquisition & Platform
In today’s competitive digital landscape, companies need a multi-faceted approach to engage potential customers, build brand awareness and target audience segments. We create and execute customized digital marketing platforms that help you achieve your unique business goals – so that you don’t have to.
Specialized Asset Development
With our insurance industry and digital marketing expertise, our team can develop a suite of digital assets that meet your branding goals and position your product as a front-runner in the market.
- Advertising landing pages built to align with the customer journey
- Holistic microsites including educational material, quoting tools and lead generation forms to supplement paid advertising resources
- High-converting digital creative for search, display, remarketing, programmatic and other forms of digital advertising
- Integration with quoting tools and eApp technology for end-to-end consumer support
Managed Filing & Compliance
We understand the complexity of filing innovative digital marketing assets in an outdated, traditional insurance space. We can manage the process of submitting to state insurance departments, as well as carrier compliance departments, and are knowledgeable in Federal regulatory and marketing guidelines so you can bring your product to market quicker.
- Navigation of regulatory issues and state insurance requirements
- Management of filing process from start to finish including monitoring and responding to objections
- Reporting on approval statuses and documentation
Strategic Campaign Creation
Don’t have the resources to develop marketing campaigns to sell your product? Our team performs detailed research and development in order to create a full platform of strategic campaigns that catch the attention of your target markets.
- Campaign strategies developed according your business goals and objectives
- Omnichannel approach hits your target consumer at each step of the customer journey
- Deployment and management of campaigns across multiple marketing channels
Smart Campaign Optimization
We apply our industry knowledge and digital marketing expertise to create and deploy your campaigns, but that’s only the first step. Consistent management is required to optimize your spend and conversions.
- Monitoring of campaign performance including spend, consumer interest, consumer activity and conversion trends across all platforms
- Continuous, strategic testing of creative assets, audience segmentation, audience targeting, budget allocation and more
- Reporting of campaign performance and optimization results backed by data collected through proprietary reporting tools